Marketing resources

Our resources devoted to marketing covering every corner of this specialism. Using our deep knowledge and connections, we share best practice, career advice, salary surveys, opinion pieces and more – offering fresh and valuable insights for professionals and companies.

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Career Advice

Women in financial services: interview with Kate Thunnisen, CMO at NatWest Boxed

Posted October 22, 2024

At Carter Murray, we connect marketing and sales professionals with exciting businesses across all sectors. Our own Emma Jerome specialises in recruiting sales, marketing and communications professionals across the UK and US financial services space. In her latest interview, Emma sat down with Kate Thunnisen – CMO at NatWest Boxed, a Banking-as-a-Service (BaaS) offering that combines banking […]

Australia

How much does a Marketing Executive earn in Australia?

Posted March 11, 2024

As a Marketing Executive your role is primarily focused on building a brand, driving profits and promoting products and/or services through the implementation of marketing campaigns. Marketing Executives can be responsible for a diverse range of duties, these may include planning marketing strategies, tracking promotional results, managing marketing content, building brand awareness, event management, public […]

Market Update

Australia Marketing and sales salary guide and market trends

Posted May 24, 2023

Never has there been a time when organisations have valued their frontline marketing and sales professionals as much as over the last 12-18 months. 2023 promises to be as unpredictable as the last couple of years but marketing and sales candidates are expected to still be in high demand throughout Australia. We believe that 2023 […]

Market Update

Marketing salary guide and trends

Posted May 11, 2023

The focus in this year’s salary guide and trends is on proving the value of marketing. Marketing is often overlooked as a revenue generating function and can be misunderstood when it comes to return on investment (ROI) and justifying its value for a business’s goals and strategies. Read our full guide to delve into the […]

Career Advice

Relocation across Asia – A senior marketers story

Posted November 14, 2022

Elizabeth Gualtieri is an accomplished APAC marketing, brand, and communications leader. She has successfully delivered strategic regional marketing and communications plans (B2B / B2C) for MNCs across related sectors; from architecture and design (Gensler), CRE and capital investment (JLL), industrial asset management and property funds (Goodman) to hospitality (Accor). In her current role, Elizabeth is […]

Career Advice

Top Marketing Resources

Posted May 13, 2022

Marketing is core to the success of any business. Building a brand that stands out and that people enjoy means companies can build and maintain long-lasting relationships with their customers, with ease. As marketing evolves and the different specialisms within it become increasingly complex, it can sometimes feel like there is a lot to keep up with. […]

Regional Focus

Marketing and business development in the legal industry in Australia

Posted May 13, 2022

Marketing and Business Development in the legal industry has always been a line of work that is fascinating to the rest of the marketing industry. It has a unique setup that works behind the scenes of Partners and fee earners, no other industry has the same unique way of operation as a law firm. Being […]

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